Competition and capacity issues have led to a drop in market share for Maruti's premium hatchback. A new version aims to re-capture it.
The offer covers the Ritz, Swift, Swift Dzire and Ertiga, and is valid until May 24.
Carmakers seem to be driving in the right lane with their new models, with three of the new launches - Maruti Swift diesel and Mahindra Renault Logan as well as GM's Chevrolet Aveo U-VA - finishing on the top of their segments in a customer satisfaction survey.
The task of usurping three leading brands is far from easy. However, Amaze has shown it can be attempted.
The company has had a great 2006-07 but the competition could creep up on it this year
The Swift's contender was the Toyota Innova, and not the Fiesta as many expected.
This year too carmakers are geared up to pump in some fresh blood to their existing cars to keep them in the fray.
Currently, Maruti Suzuki has 14 car brands, but it has decided to expand into some new segments.
The Maruti Ciaz SHVS is the latest champion of the prestigious million-rupee sedan segment and the new blockbuster from the Indo-Japanese automobile giant. The car has finally given Maruti its first hit in the premium sedan market and thus Indian automobile website MotorBeam.com decided to induct the car into their long term fleet to see how well it does as a member of the family.
The company had sold 1,58,076 units in March last year, Maruti Suzuki India said in a statement. Domestic sales declined by 46.4 per cent at 79,080 units last month as against 1,47,613 units in March 2019, it added.
Known for its fuel efficient vehicles, car market leader Maruti Suzuki India is pushing it further to enhance mileage of its refreshed models.
The diesel car becomes too expensive with BS-VI and market assessment says the customer will not buy it at that price, says R C Bhargava, chairman, MSIL. He expects buyer preference to change swiftly in favour of petrol, CNG, and other alternative technologies.
Maruti has offered discounts ranging from Rs 5,000 to 35,000 across various models. The discount is on Maruti 800, Omni, Alto, Esteem, Versa and on the petrol models of WagonR, Swift.
The small car proves very useful and convenient for city driving.
The Delhi-based car maker stopped production of the current generation of Swift last week to make way for the new model.
Building houses and sending children abroad for higher studies is becoming common.
The list clearly shows the dominance of Maruti and Hyundai in the Indian passenger vehicle market.
Leading automakers Maruti Suzuki, Hyundai and Tata Motors on Friday reported robust sales for February as demand for sports utility vehicles continued to remain strong. Mahindra & Mahindra, Toyota Kirloskar Motor and Honda Cars also witnessed higher vehicle dispatches to dealers last month. February turned out to be the third-best month for sales for the industry ever.
Maruti Suzuki India had rolled out its first car -- an M800 -- in December 1983 and attained five million domestic sales in February 2006.
A 29-year-old man in Uttar Pradesh's Greater Noida has been arrested for allegedly abducting an on-duty traffic policeman, who had stopped him to check the documents of his car, officials said.
In a case of reckless driving, a girl, "racing" with another car, allegedly hit a two-wheeler in a high security area in Chandigarh killing a youth and his minor cousin and was later arrested. The incident took place at Sector-3, at a spot close to the residences of chief ministers of both Punjab and Haryana in Chandigarh, late on Tuesday night.
The police said the accident was the result of a "race" between two cars -- a Maruti Swift driven by some people and a Honda Accord driven by a group of girls. The girls, who were suspected to be in an inebriated condition, lost control over the vehicle and hit a motorbike which was passing by, killing the driver 21-year-old Sukhwinder, an engineering student, and his five-year-old cousin
Maruti announced 10,000 pre-bookings for Ciaz of which 60 per cent was for diesel models.
Maruti Udyog's popular 'Zen' model could well be nearing the end of the road, with the company likely to stop production of the compact car or reduce it from this month end.
Maruti Udyog on Thursday hiked prices of all its models by up to Rs 1,017 on account of the increased cess announced in Budget 2007.
Japanese automobile company Mitsubishi Motors may launch a compact car in the B segment in the country. The car is expected to hit the roads in three years. Though Mitsubishi sells Pajero SUV and Lancer sedan in India, they have not generated adequate volumes for the Japanese automobile company. The compact car will take on Maruti Swift, Hyundai Getz, Skoda Fabia, Fiat Palio, Chevrolet U-VA and Ford Fusion
Car sales are experiencing a challenging phase with around Rs 60,000 crore worth of inventory lying unsold with dealers.
Rocky Yadav, son of Bihar legislator Manorama Devi, arrested for the murder of a teenager in Bodh Gaya last week, was fond of guns.
The design of the rear doors and C-Pillar for example seem inspired by the Suzuki iv-4 concept crossover.
With Nexa, the value-for-money mass-market car maker hopes to attract premium buyers. Sangeeta Tanwar reports.
The much-awaited excise duty cut on small cars to 12 per cent (from 16 per cent) made by the finance minister may have brought smiles on the faces of car manufacturers but this, dealers say, will increase the waiting period on some popular models by another additional month.
Volkswagen is planning to roll out a variant of its popular car, Polo, in by 2009. The car will be pitted against Maruti's Swift, Hyundai's Getz and Tata Motor's Indica.
Sales of mini cars comprising Alto and WagonR were at 11,577 units as compared to 37,710 units in July last year, down 69.3 per cent.
The e-SURVIVOR symbolises Maruti Suzuki's commitment to help develop the entire life cycle of EVs in India
The limited edition Dzire 'Regal' variant will be priced at Rs 5.60 lakh.